Various
Mars Petcare
From the AKC National Championship to Canadian retail stores, the Mars Petcare portfolio covers a lot of ground. Which means I do, too.
AKC National Championship Intro
Royal Canin
As the title sponsor of the AKC National Championship for more than a decade, Royal Canin plays a consultative role in all facets of the show, including the national broadcast on ESPN over the holiday season. As part of that team, I helped bring the theme, Reasons Why, to life in the show's scripted opening.
Collaborators
B Live
Unique Needs Campaign
Royal Canin
Royal Canin tailors their nutrition to meet the specific needs of 60+ different breeds. Launched during the AKC National Championship, this campaign highlights the similarities and differences that warrant this precision.
Collaborators
Cassie Parker, Executive Producer
Brad Davis, Editor
John Michael Ryan, Director
Retriever
Wild Reserve
Orijen
Freeze-dried is where it’s at. Just ask the dogs.
Collaborators
Corey Felter, Creative Director
Cassie Parker, Executive Producer
Brad Davis, DP/Editor
Crunch Time
Royal Canin
Think you’re overwhelmed by all the dog food brands? Imagine being a new retail employee. To help Canadian retailers understand the Royal Canin brand, we created this series of short explainer videos for quick doses of education between sales.
Collaborators
Creative Director, Santi Santiago
Nick Pitzer, Copywriter
Reagan Smith, Art Director